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Thread: Sierra-1 stock status with a surprise...

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  1. #1
    Join Date
    Aug 2003
    Location
    USA
    Posts
    5,593

    Exclamation Sierra-1 stock status with a surprise...

    First off I want to thank all of you for your patience and understanding.

    Obviously, we have experienced some production delays and our initial and even secondary production estimates were wrong. The new premium finishes proved to be a bit more involved than originally anticipated -- no surprise there I suppose

    Our cabinet vendor has assured us that the complete order (about 1000 Sierra-1 cabinets!) will ship to us next week. Transit time is typically 10-11 days with customs clearance and delivery to our facility adding another 2-4 business days.

    Based on this info, we expect to resume Sierra-1 production and shipping (all finishes) the week of June 22 (possibly sooner) Regrettably, this still puts us at about 3 weeks out but please believe me when I say that I have tried every means possible to speed this up, aside from air-shipping which would be absurdly expensive and would realistically only save us about 1 week.

    I know for some of you this comes as bad news and might not fit into your plans... all I can offer is my sincerest apology and humble thanks for being so patient with us.

    And now for some good news... Somewhat of a last minute addition to the premium finishes.

    Based on popular request, we have also added a much lighter cherry finish. See attached picture. This is the best picture I have at this point as I don't have the prototype cabinet on hand but I do have the original sample panels of which the dye color is based. It is many shades lighter than the current cherry offering and it nicely complements the other finishes.

    We will be calling this our "Medium Gloss Cherry" and the previous offering (darker with more browns) will now be called "Natural Gloss Cherry". I am definitely open to suggestions with regard to naming the two finishes (hint hint)

    We now have (3) premium finishes to choose from as well as our standard natural finish and piano black

    One important note, our pre-pay special with corresponding discounts will end once the cabinets are on their way to us (sometime next week).

    I hope this update comes as good news to most of you – we are almost there!!!
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    Good Sound To You!

    David Fabrikant
    www.ascendacoustics.com

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